So you have a Facebook profile, and you’ve set up a twitter account?ROCK ON. Good start. Now did you follow the best practices when you did it? Here are a few steps you can follow to make sure you have a solid foundation on your profile so people can find you, and you can create that engaged community you’ve always wanted.
Customers come from many different places. However, I would venture to say that those who come via social media channels are more valuable in the long run then from almost anywhere else. Here is why::
note these are not my fingers though my knuckles do look like that
One of the best books I’ve ever read was by Dale Carnegie named “How to Win Friends and Influence People.” And as I read destructive comments on Facebook , it is obvious that I might need to send out a few digital copies. The book covers all kinds of topics and tips that , if followed, would turn any social awkward IT support know-it-all into a charismatic lobbyist on speed. It describes simple situations like cocktail parties, as well as more difficult situations such as arguments that might come up in life, and offers tactics for people to follow, allowing them to disagree and still remain liked and respected. However, to put it simply, I have really noticed that it is more than rough on the internet sometimes. There might exists an exaggerated digital disconnect because some don’t actually see the people you’re affecting via facebook, but hurtful comments are really a real problem. You might have seen what I’m talking about.
Today I had the pleasure of speaking at a BIOLA to a group of amazing journalism students. As promised below is my presentation, there are many points I wasn’t able to get to because of time constraints, but now you get to watch youtube videos and skim over blogging points at your leasure. Please leave a comment below if you want any clarification. Thanks again to Professor Fain for allowing me to come and speak, and thanks to Jessica and Caitlin for the twitter shout outs!
Enjoy!
There has been so much negative press on the new facebook profile changes lately that I don’t blame facebook for doing an automatic update to everyone’s profile right away. However, I know some people are chomping at the bit to get their hands on the new version ASAP, so here are some steps to set up the new Open Graph Profile NOW.
Ok, From our earlier posts we know that many of you are satisfied. Now let’s answer the big question…
Why are you satisfied?
This is an example of a Jobs, Steve Jobs, not to be confused with employment
The last post in this series we covered a simple yet deep question:
How long have you been with your current job?
However, there is so much more I want to explore with you, and I’m pretty stoked to say that this post covers a bit more of what we’re all wondering.
This would make for a very interesting fridge magnet set
Everywhere I look I see another headline that says “50% of Americans are unhappy at their job!” or “Recession has affected not those out of work but those who do work.” I mean I believed the titles of the economic armageddon articles sold newspapers and persuaded people to read yahoo news a bit more… but I didn’t think things were are as bad as the journalists made it seem. So that is why I went to you! The Blog Reader… the “Everyman” if you will. I asked a few questions that helped me decompose the true feelings of at least a small sample of the American population. What I found was pretty darn surprising and at the same time exactly what one would expect. Here is the first installment of a series of findings you helped me uncover about our current job situation.
I work at a large institution and I have many friends who also work for large firms or universities. When a university or company first entertains the idea of creating a social network page or presense on facebook, twitter, or other platforms there is usually one big question or concern.
What happens when we get vulgar or inappropriate comments?
Good question, and here’s my take.
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who knew the letter z would help with a first impression?
It’s not cheesy to say making a good first impression is important, it’s a fact. Wheather you’re meeting a potential employer for the first time or you’re shaking hands with your future in-laws, it is key to put your best foot forward. And though shaking hands and meeting face to face is still completely relevant… how do you plan on making a good impression on the web? I’ve talked to a few people who don’t have technical backgrounds but want a personal website that they can link to. So they ask “How can make a personal web site without hiring a designer and still make it look better than a powerpoint slide from 2001?” Here is my answer: